Squidoo Insights and Tips

Creating a Squidoo lens is a good way for people to jump into the internet marketing pool without drowning. It’s free, and an excellent way to create something similar to a website. But just like a traditional website, you need traffic and a good looking site with helpful information that people are looking for in order to make money with it.

As I’ve grown in my knowledge about Squidoo, I have some insights and tips to share that I’ve attempted to arrange in a logical fashion here.

Lens topics:

* It’s not absolutely necessary, but it’s much easier to do a lens on something you’re knowledgeable on or are passionate to learn about.
* It has NOT all been done before. Find a unique angle on a popular topic.
* What questions are asked the most in a particular niche? Create a lens around those.
* Cruise through ClickBank and find a product that’s a winner based on ClickBank’s stats. Do your lens on that subject.
* Check Alexa.com for their hottest URLs. Those ought to give you some ideas.
* Here’s something I first heard from Seth Godin, the head Squid; turn one of your best blog posts into a lens. The info is already there on your blog; now use it to create a lens.

How to make your lens better:

* Ask for a lens critique from a Squidoo expert. Many of them will give you suggestions on how to improve your lens.
* Add photos, like from Flickr. Relevant photos make your lens look better and people will click on the attached link.
* Research the modules and have some fun with them. Your lens shouldn’t be boring – add a sticky note, a countdown, or a talk bubble, for example.
* Add a list. People love Top 10 lists or any sort of list because they are quick and easy to read.
* Put your guestbook at the end, because when people sign it, they’re heading out the door.

To get traffic:

* Write an article about the same topic and submit it to EzineArticles with your link to your lens.
* Comment on dofollow higher page rank blogs.
* Answer someone through Yahoo Answers.
* Have your link in your sig line when posting on forums.
* Submit your Squidoo lens to Lensroll.com
* Tweet your lens on Twitter.
* In your lens, use an Email This Page to a Friend badge.

Make money:

* Create a network of lenses around a subject. If one lens starts getting high traffic, your other lenses related to the same subject are bound to get traffic and sales too.
* View your Squidoo lens as a customer would. Are you providing them with all the information they would like to know about an affiliate product you’re promoting?
* It goes without saying that you want to sell stuff with your Squidoo lens. Figure out if you’re selling the right products using the right vehicles/modules/tools by experimenting and tracking your results.
* Since you’re using Squidoo, you might as well promote it and make some money through your Squidoo affiliate link.

Squidoo works well for driving traffic to your site, branding yourself, and making affiliate profits. Take these tips and make your Squidoo experience even better.

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