Writing a business plan is the first step to developing a successful and profitable business however once you have it written putting it in a drawer to yellow with age is the last thing you want to do. Your business plan is powerful! It will help guide your every decision and strategy, and your business [...] Read more »
How To Advertise on “Yelp”
You know the power of testimonials and positive reviews, right? Hearing someone say they had a wonderful experience at a business or website is 100 times more powerful than a promise or message coming from the business. We rely on our peers for their feedback and we all want to be part of something positive. [...] Read more »
How To Generate Customer Confidence Into Your Website
Customer confidence is imperative for small business owners. The more confidence your customer has in you and your business, the more loyal they become. Confident customers make repeat purchases and repeat visits. Confident customers also tell others about your website products or services. They spread the word. Here’s how to generate customer confidence into your [...] Read more »
Marketing Essentials to Gain Maximum Benefit
You know the importance of marketing your business. You may even have written a marketing plan and are now implementing it. But is simply marketing your business going to bring you the results you need? Do you have a way to measure the success of your marketing? If your marketing isn’t successful, do you know [...] Read more »
Why Live Chat Features Are Important Assets on Your Website
As customers struggle with customer service systems (or a lack thereof), and business owners try to find a way to provide quality customer service at a low cost, one thing is sure – there needs to be a solution. I’m sure as a customer you’ve spent too much time working your way through an automated [...] Read more »
Self-Employment and Taxes – Do You Maximize Your Deductions?
Oh, the joys of the IRS! It can be so challenging to understand what’s deductible and what isn’t. And even the most well intentioned people are intimidated and afraid they’re going to make a mistake. At the same time, you do want to keep the money that’s rightfully yours, right? Here’s how to maximize your [...] Read more »
How to Relieve Business Stress with Exercise
Whether you work for yourself or have a boss, the stress from our work and business life can be overwhelming. Stress, chronic stress in particular, can also be severely detrimental to your health. Many illnesses and health problems are caused or worsened by stress. The good news is that exercise is a straightforward and great [...] Read more »
Secure Online Payment Systems
In order to do business online, business owners need safe, efficient and effective ways to collect payment. While PayPal might be the most notable and familiar, is it necessarily the best? Let’s take a look at some of the more common secure online payment systems and compare. PayPal – Offers an all-in-one solution so you [...] Read more »
Time Management Tips for the Self-Employed
When you go into business for yourself there are many challenges you prepare yourself for. You know that you need to be financially prepared. You know that you need to market your business and are ready to face those challenges. However, one challenge that is often overlooked is the simple but always present time management [...] Read more »
Goal Setting for Effective Time Management
Time management is important for any business but it is also important to know exactly what it is you are trying to achieve when you set out to wisely and effectively manage your time. For example, do you need to interact with more customers per day, write more content, or update your websites in a [...] Read more »
