Starting a website or blog can be a minefield for many. At times, it can seem as though the World Wide Web is truly just that – a web to maneuver through and make sense out of. However, by using a few simple and effective strategies, you can come out at the other end all [...] Read more »
How to Design Your Webpages for Fast Loading
When it comes to internet surfing, speed rules. If your website takes too long to load, and by too long we mean more than a few seconds, you’re going to lose potential prospects. Think about your own internet usage for a moment, do you sit patiently and wait for a website to open? Get up [...] Read more »
How to Add a Favicon to Your Website
Have you ever visited a URL and wondered what that little symbol was on the left hand side of the browser bar? It’s a favicon and you can generate one to help brand your website and your business. What is a Favicon Exactly? Favicon stands for ‘favorites icon’ and they’re little icons or graphics associated [...] Read more »
Common E-Business Mistakes and How to Avoid Them
* An ill-conceived domain name - Your domain name is important. Many business owners make the mistake of neglecting keywords or failing to consider how easy their domain name will be to remember, spell and type into their browser. Make sure to spend time researching and even testing your chosen domain name. * Slow upload [...] Read more »
Effective Strategies to Guarantee Targeted Website Traffic
Website traffic is good; in fact for many business owners, driving traffic to their website is their primary business-building traffic. And while traffic may be all well and good, what you really want is targeted website traffic. You want the people visiting your website to be potential prospects. You want them to be future customers, [...] Read more »
How To Give Your Website a “Spring Lift”
Spring is a time of change, renewal and refreshing growth. Why not apply this wonderful season to your website and give it a spring lift. Here are a few ideas to get your creative juices flowing. #1 Change font colors. Font colors have more impact on your visitors and sales than you may think. Use [...] Read more »
How To Create a Great Landing Page with Eye-Catching Graphic Designs
Your website is the first impression your visitors have of you. Like a book cover, your website has about 20 or so seconds to capture their attention or they’ll click away. Great landing page design with the right eye-catching graphic design elements can pull your visitors into your site. The elements of graphic design include: [...] Read more »
How To Create a Squeeze Page
If you’re trying to build an opt-in list, and of course most internet marketing experts recommend that you do, then you’ll want to create a squeeze page. These single web pages are designed to work as landing pages whose sole task is to collect opt-in list subscribers. Squeeze pages are landing pages created to solicit [...] Read more »
Adding Audio to Your Website
When it comes to adding content to your website, consider using audio as an additional content and communication strategy. Audio not only broadens your product offerings and marketing tools, it can also motivate purchases. How Audio Motivates Purchases # Liking – One of your biggest assets as the owner of a small business is your [...] Read more »
Make Your Website a 24-Hour Sales Engine
Unlike the traditional business model, an online business gives you 24-hour presence which anyone from around the world can access. This is an exciting and fantastic opportunity for business owners who know how to make the most of this powerful sales engine. Here are a few tips to help you create a website that really [...] Read more »
